"Finding a Who" is quite possibly the answer to every problem in your life. Whether it's a real estate, business, personal, health, fitness, family or a spiritual dilemma, you can always come to a solution for difficult issues if you find a who. In fact, it's not even an answer that you are after. Instead you should focus on the correct question, and that question should always begin with a "who?"
Too often we approach problems by asking "how" we should come to a solution. This causes us to unnecessarily internalize the problem for long periods of time. Creating great cerebral conflict that consumes our lives, costs us sleep and creates unwanted stress. The process can be so frustrating that we soon start asking "why" even take action at all? This is the dangerous consequence of staying in "how" too long. It is essential to quickly move out of (1) "how" to solve a problem; (2) to "what" can I do; (3) to "who" can show me how in order to move quickly towards a solution in the most effective manner.
How to Sell More Real Estate with Empowering Questions
with Brian Icenhower
We often refer to the practice of finding a who as "following a model" that works and emulating it. Why reinvent the wheel any way? Trial and error can be expensive, damaging and very time consuming. Why not follow the instructions laid out by those that succeeded before you by standing on the shoulders of giants and getting into action? It all starts with a simple "Who?"
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